bet.pt, market leader in the world of online gambling in Portugal, felt it could take an innovative step with its business, which would bring it even closer to its customers, without ever giving up its identity. The creation of a successful loyalty programme was, therefore, an essential step in its communication strategy and proximity to its customers, bringing a differentiating and innovative element to the market without ever forgetting its greater identification with the brand.
This is a solution that allows us to get closer and closer to our players. We live in a world where everyone deserves equal opportunities, but where we want to offer more opportunities and advantages to our best customers. loyalty bet.co.uk plus+ offers just that. A fast solution that lives autonomously and makes us even better market leaders.
- Intuitive, simple navigation (one-click actions) between application components, by creating different tiers
- Development of a multi-platform portal, capable of being supported on multiple browsers and devices
- Ensuring more effective customer support by creating a back office area
- Development of a portal with a unique look and feel