The scope of UX is extensive and influences any product, service, or brand. No business remains untouched by the need to create engaging, customer-centric experiences.
In recent years, Xpand IT has been collaborating with clients from various industries on challenging UX projects – in all of these, the focus has been the same: solving business challenges.
This e-book UX Design aims to help demystify the practical applications of UX through three real examples whose goal was to answer specific business needs. These solutions were proposed to clients in the banking, recycling and customer centre sectors.