Salesforce is the #1 cloud CRM in the world, and it was the first CRM built from scratch with cloud infrastructure. Immediate access to all customers, regardless of the part of the world where they are located, is one of the competitive advantages of a cloud solution.

Different CRM modules can be adapted to the needs of your organization. In this playbook, we will show you how Salesforce ecosystem works, how your company can benefit from it, what are the advantages of an Automation marketing strategy and, finally, how to implement a Salesforce solution (from a business perspective).